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How Cognitive Dissonance can affect your brand

Recently Alex Walker of Sitepoint discussed the issue of how design can be so subtly out of sync with our expectations that we become uncomfortable, often without even understanding why. He gave the...

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Who reads copy, anyway?

Copy is king. We’re seeing lots of emphasis on images these days. Facebook is full of pictures (though most of them need to have text on them to make sense of them). Pinterest and Instagram are all the...

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Smart business is looking at the outcome

As a young man of 20 (does that make me sound old?), I was a full-time driving instructor. One of the main things we had to teach our students was not to look too closely ahead. You see, most novice...

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Big changes coming in WordPress 5.5

WordPress is an “open source” software that continues to be updated. This is a good thing for several reasons. Open Source means that vast numbers of people are continually improving the security...

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Rethinking the Captcha

With all technology since the invention of the clock spring, there have been people who use it for good and those who use it to do evil. The web is no different. Pretty well every website uses forms to...

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How lead generation is changing

Marketing approaches can change with the times like leaves blowing in the wind. What works beautifully for a while eventually stops working as cultural changes affect the way people interact with...

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WordPress vulnerabilities warning

Even great server software like WordPress can end up with security vulnerabilities. WordPress is extremely complex, with thousands of files that have to work together to create the highly sophisticated...

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Will this be the year that time forgot, or the year you reinvented yourself?

There’s no need to rehash that this has been a challenging year for business. And not just for business. It’s been a challenging year from every perspective, both business and personal for most people....

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Web design trends we’ll see more of in 2021

The past year has ushered in major changes in digital communication. With people in all demographic groups spending more time online, overall expectations for what they expect from websites will...

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WordPress 5.7 is coming. Is your site ready?

Scheduled to be released on March 9, 2021, the next big upgrade to WordPress is coming up fast. The updated server software is expected to make some major changes that might affect your site,...

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